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CRM Lead
GTM
on site: San Francisco, CA
Salary range $125,000 - $160,000
added Fri Oct 13, 2023
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About the role

Great CRM is about relationship building โ€” anticipating needs and addressing them proactively so that customers get the right information at the right time and truly love their experience.

As Tome's CRM Lead, you'll shape and guide the communications strategy that connects people to our product and brand.

You'll spend your time thinking about the channels Tome uses to communicate, the technology stack that powers them, and the marketing strategies that guide each approach. The messaging you craft will reach a highly diverse, global customer base that spans enterprise and consumer use cases.

Also, Tome is FUN.

What youโ€™ll do

  • As Tome's first dedicated CRM Lead, you'll work on both the strategy and the execution of owned comms initiatives

  • You'll work closely with the Growth team on the technical strategy for CRM tooling, as well as crafting the user journey in and out of the product

  • You'll own orchestration and prioritization of comms across channels, with an initial emphasis on email and in-product messaging

  • At Tome you're not selling financial services, or hamburgers, or VR goggles โ€” you're helping people express their ideas! The opportunities for interesting work are limitless.

Who you are

  • An owner/operator in the CRM & lifecycle space who is equally comfortable building a high-performing email and analyzing the latest segmentation approach. 4+ years of experience preferred.

  • A deep and empathetic cross-functional collaborator who can think through tradeoffs and get to the right decision with conflicting information

  • You love media, storytelling, startup energy, and working on things that feel totally new

  • Experience with consumer CRM and subscription marketing is a plus

Tome Perks:

๐Ÿ’ฐ Compensation & Equity

  • We offer competitive compensation & equity packages. At Tome we want you to feel ownership over the work you do and capitalize on the upside you create in the company.

๐Ÿ Unlimited PTO

  • Take the time you need to with unlimited vacation days.

๐Ÿ›Œ Sick Leave

  • Unlimited. Take the days you need to feel your best and do your best work.

๐Ÿ‘ผ Parental Leave

  • Tome offers 3 months of paid time off for maternity & paternity leave.

๐Ÿ’ธ Retirement

  • Tome offers a 401k plan through Human Interest

๐Ÿฑ Weekly Lunch Stipend

  • Weekly UberEats credit to order a favorite meal.

๐ŸšŽ Commuter Benefits

  • For those in the Bay Area we offer: up to $25/day in parking ($350 for a monthly pass) & Muni/Bart rides (up to $350/month).

โœˆ๏ธ Travel & Hotel Accommodations for Remote Members

  • Quarterly trips to keep remote members connected.

๐Ÿฉ Prorated Medical Insurance

  • Choose the coverage that suits you and your family's needs.

๐Ÿ’ป Hardware

  • M1 Max MBP laptop of your choice

$125K โ€“ $160K โ€ข Offers Equity

At Tome our mission is to help anyone tell a compelling story. We believe the presentation layer should help you hone and showcase your narrative.

Weโ€™re building a tool that helps people at every stage of idea expression: from defining structure, to shaping arguments with evidence, to nailing voice and visual presentation with easeโ€”all powered by AI through our live, dynamic format.

There are over a million storytellers creating in Tome, including founders, students, creatives, as well as product and go-to-market teams. The company was co-founded by Keith Peiris and Henri Liriani, product and design leaders from Instagram and Messenger. Tome is backed by Lightspeed, Greylock, and Coatue, as well as leaders like Eric Schmidt and builders at Stability AI, Adept AI Labs, Airtable, and Adobe.