We strongly encourage applications from people of colour, the LGBTQ+ community, people with disabilities, neurodivergent people, parents, carers, and people from lower socio-economic backgrounds.

If there’s anything we can do to accommodate your specific situation, please let us know.

As the Product Marketing Director you will

• Aid new product development from pre-ideation stage; through market testing, comparison and whitespace analysis, presenting market gaps and innovation opportunities to the wider business and working with product squads to initiate product builds
• Build the GTM strategy for new features and products
• Support product feature campaigns for existing product updates, working closely with CRM and performance teams to deliver successfully
• Drive fresh and novel ways to market digital products
• Work closely with marketing and product teams to launch, grow and differentiate them successfully.
• Be our voice in the market at partner events and on social media, as well as to influencers, press, panels, and our end-users
• Develop product-based tutorials, demonstrations, videos, “how to” guides, tips and tricks
• Work closely with the Product and Engineering teams and create compelling content (blog posts, white papers, case studies, collaterals) for various use cases
• Measure success by tracking relevant metrics and KPIs
• Develop a deep understanding of Cleo’s AI's capabilities, the dynamic market landscape, and changing customer demands
• Influence and work alongside the leadership team to gain buy in and alignment for new product strategy
• Identify potential consumer use cases and advocate for them with Marketing and Product teams

About you

• 8+ years of relevant experience in product marketing with proven track record of executing in high-growth and fast-paced environments
• Experience building new products from pre-ideation stage with product squads
• Experience and strong interest in AI technologies, machine learning and data analytics
• Proven track record of working closely with Marketing, Product and Engineering teams to help align and shape product builds and external messaging successfully
• Great communication, project management and presentation skills

What do you get for all your hard work?

• A competitive compensation package (base + equity). The salary for this position is between £120k - £140k, p.a depending on experience.
• Work at one of the fastest-growing tech startups, backed by top VC firms like Sofina, Balderton & EQT Ventures.
• A clear progression plan. We want you to keep growing. That means trying new things, leading others, challenging the status quo and owning your impact. Always with our complete support.
• Flexibility: We work to live, we don’t live to work. Cleo works with everyone on our team to ensure that they have the balance they need to reach their full potential.
• Work where you work best. We’re a globally distributed team. If you live in London we have a hybrid approach, we’d love you to spend one day a week or more in our beautiful office. If you’re outside of London, we’ll encourage you to spend a couple of days with us a few times per year. And we’ll cover your travel costs, naturally.
• Other benefits;
  • Check out our new benefits package here: https://web.meetcleo.com/blog/big-benefits-energy-the-latest-cleo-employee-benefits
  • 25 days annual leave a year + public holidays (+ an additional day for every year you spend at Cleo)
  • 6% employer-matched pension
  • Performance reviews every 8 months,
    • Generous pay increases for high performers and high-growth team members
    • Equity top ups for team members getting promoted
  • Private Medical Insurance via Vitality, dental cover, and life assurance
  • Enhanced parental leave
  • 1 month paid sabbatical after 4 years at Cleo
  • Regular socials and activities, online and in-person
  • We'll pay for your OpenAI subscription
  • Online mental health support via Spill
  • And many more!

Logistics
The interview process for this role kicks off with an initial 30-minute video-call with a colleague from the Talent Team at Cleo. You'll then speak to our VP Marketing, Roxanne Nejad (30-45 minute video-call), after which we will ask you to think through some prompts and prepare a couple of slides in preparation for a 30-minute video call with one of our Senior Product Managers. Following this you'll meet our VP Growth, together with our Group Product Manager in a 45-minute video call, after which you'll be invited to a final 30-minute video call with our CEO & Founder.